Top 10 Best Lingerie Brands in India: Guide 2023

The lingerie industry in India has experienced tremendous growth in recent years, with a plethora of luxurious and affordable options for women seeking comfort, style, and confidence. With so many lingerie brands vying for attention, it can be challenging to identify the best ones that cater to your unique preferences and requirements.

This comprehensive guide presents the top 10 best lingerie brands in India, showcasing their exceptional offerings in terms of style, quality, and affordability. Explore the pros and cons of each brand, and discover the perfect fit for your intimate apparel collection.

Zivame

Zivame has revolutionized the Indian lingerie market with its vast range of stylish and comfortable offerings. As the first exclusive online lingerie store in India, Zivame has made shopping for intimate apparel a delightful and stress-free experience for women across the country.

Features:

  • Extensive collection of bras, panties, sleepwear, activewear, and shapewear
  • Inclusive size range catering to diverse body types
  • Affordable prices with frequent discounts and sales
Positive
  • User-friendly online shopping platform
  • Offers a virtual fitting room, Fitcode, for an accurate size guide
  • Provides discreet packaging for customer privacy
Negatives
  • Limited physical store presence
  • Some customers report inconsistencies in sizing

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Enamor

Enamor is a popular Indian lingerie brand known for its trendy designs, exceptional quality, and affordable pricing. Catering to a wide array of tastes, Enamor offers something for every woman, from elegant lace designs to practical everyday wear.

Features:

  • Variety of lingerie styles, including bras, panties, sleepwear, and loungewear
  • Focus on comfort and support without compromising on style
  • Collaborations with international designers for exclusive collections
Positive
  • Affordable and stylish
  • Offers a comprehensive size guide and fitting assistance
  • Available both online and in physical stores
Negatives
  • Limited range of plus-size options
  • Some customers report inconsistent quality

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Amante

Amante is an international lingerie brand with a strong presence in the Indian market, offering a luxurious range of intimate apparel. The brand is known for its stylish designs, premium quality, and comfortable fit.

Features:

  • Wide array of bras, panties, nightwear, and swimwear
  • Focus on premium fabrics and sophisticated designs
  • Regularly introduces new collections inspired by global fashion trends
Positive
  • High-quality products with a luxurious feel
  • Offers seasonal collections and limited edition designs
  • Available both online and in physical stores
Negatives
  • Pricier compared to some other Indian lingerie brands
  • Limited plus-size options available

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Clovia

Clovia is a popular Indian lingerie brand that offers a vast range of chic and comfortable intimate apparel at budget-friendly prices. The brand focuses on providing style, support, and comfort to women of all shapes and sizes.

Features:

  • Comprehensive collection of bras, panties, nightwear, activewear, and swimwear
  • Offers a wide range of sizes, including plus sizes
  • Focus on affordable pricing without compromising on quality and style
Positive
  • Budget-friendly options for everyday wear
  • Regular discounts and promotions
  • Available both online and in physical stores
Negatives
  • Some customers report inconsistent sizing
  • Limited high-fashion or luxury options

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PrettySecrets

PrettySecrets is an Indian lingerie brand that emphasizes fun, fashionable, and comfortable designs. Their vibrant and playful collection is perfect for women who want to add a splash of color and personality to their lingerie wardrobe.

Features:

  • Wide selection of bras, panties, sleepwear, and loungewear
  • Emphasis on bold colors, prints, and patterns
  • Offers a mix of casual and premium styles for various occasions
Positive
  • Fun and youthful designs that cater to diverse tastes
  • Regular sales and promotions for affordable shopping
  • Available both online and in physical stores
Negatives
  • Limited options for women seeking more sophisticated or minimalist styles
  • Some customers report quality inconsistencies

Triumph

Triumph, a renowned international brand, has made a significant impact on the Indian lingerie market with its high-quality products and focus on exceptional comfort. The brand’s timeless designs cater to women who appreciate understated elegance and superior support.

Features:

  • Extensive collection of bras, panties, shapewear, sleepwear, and swimwear
  • Emphasis on advanced technology and innovation for ultimate comfort
  • Focus on premium fabrics and craftsmanship
Positive
  • High-quality products with a luxurious feel
  • Offers a variety of styles for different needs, from everyday wear to special occasions
  • Available both online and in physical stores
Negatives
  • Higher price range compared to some Indian lingerie brands
  • Limited options in bold colors and trendy designs

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Lovable

Lovable is an Indian lingerie brand that emphasizes comfort and practicality. The brand’s affordable and functional offerings cater to women who seek reliable support and quality in their everyday lingerie.

Features:

  • Wide selection of bras, panties, and loungewear
  • Focus on comfortable fabrics and seamless designs
  • Offers essential lingerie styles for daily wear
Positive
  • Budget-friendly options for everyday comfort
  • Available both online and in physical stores
  • Provides a wide range of sizes for different body types
Negatives
  • Limited fashion-forward or luxury styles
  • Some customers report quality inconsistencies

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Shyaway

Shyaway is an Indian lingerie brand that caters to women who appreciate fashionable designs and accessibility. The brand’s collection focuses on contemporary styles, emphasizing comfort, support, and affordability.

Features:

  • Offers a range of bras, panties, nightwear, activewear, and shapewear
  • Emphasis on stylish designs and comfortable materials
  • Regularly introduces new styles inspired by global trends
Positive
  • Fashion-forward and versatile styles for a unique lingerie collection
  • Provides a variety of sizes, including plus sizes
  • Available both online and in physical stores
Negatives
  • Limited options for luxury or high-end styles
  • Some customers report inconsistent sizing and quality

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Jockey

Jockey is a well-known international brand that offers a wide range of comfortable and practical lingerie for the Indian market. With a reputation for reliability and durability, Jockey is a favorite among women who prioritize functionality over fashion.

Features:

  • Comprehensive selection of bras, panties, sleepwear, and activewear
  • Emphasis on comfort and durability
  • Offers a range of essential styles for daily wear
Positive
  • High-quality products with a focus on functionality
  • Wide range of sizes for diverse body types
  • Available both online and in physical stores
Negatives
  • Limited options for fashion-forward or luxury styles
  • Some customers report inconsistent sizing

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Hunkemöller

Hunkemöller, a renowned European brand, has gained popularity in the Indian market for its sophisticated and elegant lingerie offerings. The brand’s collection focuses on premium fabrics, intricate designs, and exceptional comfort.

Features:

  • Extensive range of bras, panties, nightwear, swimwear, and accessories
  • Emphasis on luxurious materials and craftsmanship
  • Offers limited edition collections and collaborations with international designers
Positive
  • High-quality products with a luxurious feel
  • Fashion-forward styles for a unique lingerie collection
  • Available both online and in physical stores
Negatives
  • Higher price range compared to some Indian lingerie brands
  • Limited options in casual or budget-friendly styles

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The Indian lingerie market offers a diverse range of options for women seeking style, comfort, and quality. This comprehensive guide to the top 10 best lingerie brands in India highlights the unique features, pros, and cons of each brand, making it easier for you to find the perfect fit for your intimate apparel needs. From budget-friendly options to luxury indulgences, there’s something for everyone in the ever-evolving world of Indian lingerie.

Frequently Asked Questions

Which are the top 10 best lingerie brands in India?

The top 10 lingerie brands in India are Zivame, Enamor, Amante, Clovia, PrettySecrets, Triumph, Lovable, Shyaway, Jockey, and Hunkemöller.

Which Indian lingerie brand offers the most fashionable designs?

PrettySecrets, Shyaway, and Amante are known for their fashionable and trendy designs.

Which brand is best for budget-friendly lingerie options?

Clovia and Lovable are popular choices for budget-friendly lingerie options in India.

Which lingerie brands offer the most luxurious and premium collections?

Triumph and Hunkemöller are known for their luxurious and premium lingerie collections.

Are there any Indian lingerie brands that offer a wide range of sizes, including plus sizes?

Zivame, Clovia, and Shyaway offer a wide range of sizes, including plus sizes, catering to diverse body types.

Can I shop for these lingerie brands online?

Yes, all the top 10 lingerie brands in India have online stores, making it convenient for you to shop from the comfort of your home.

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